• THE ULTIMATE ICON OF AMERICAN CULTURE, THE ONE THAT STARTED IT ALL – THE ORIGINAL 501® JEAN. THEY’RE TRIED AND TRUE, PURE AND SIMPLE, THE ONE AND ONLY.

  • A NO-NONSENSE STRAIGHT LEG FIT—OUR 504™ REGULAR STRAIGHT FIT JEANS FIT GENEROUSLY THROUGH THE THIGH AND LEG OPENING. NO BELLS AND WHISTLES—SIMPLY PERFECT.

  • Skinny zip Fly jeans are our skinniest fit for guys. They sit comfortably below the waist and are cut close overall from thigh to leg opening. Best for slim and slender builds.

Levi Strauss Jeans and Clothing

OUR STORY IS BEHIND EVERY SEAM

Strength. That's the meaning behind our iconic Two Horses logo — and it still resonates today, more than a century since it was first branded into a leather patch of 501® jeans in 1886.

When Levi Strauss co-invented the blue jean in 1873, he didn't know that he was creating a global brand that would become known for self-expression and classic American cool. And that's the beauty of the Levi's® story.

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